Four New Programs Prepare Business Leaders to Innovate in the Digital Economy
BU Questrom Executive Leadership Center is offering four engaging new programs featuring our expertise in digital innovation. These interactive programs position pragmatic visionaries to innovate and lead their organizations. Join rising executives and renowned faculty onsite in Boston—a hub of innovation—for these three- and four- day sessions.
Platform Strategies |March 13-15, 2017
Learn how to link the digital and physical marketplaces and create an innovative platform ecosystem to deliver results for your organization. Join leading authorities on platform strategies – Marshall Van Alstyne (Boston University) and Geoff Parker (Dartmouth) to discover a revolutionary set of strategies disrupting traditional business models across the globe.
Mini MBA for Tech Executives |March 13-16, 2017
Designed specifically for those with a technical or engineering background, the mini MBA distills the most valuable concepts from Boston University’s acclaimed MBA curriculum. Participants will sharpen their management knowledge in: finance, accounting, strategy, marketing, operations, and organizational behavior.
Social Media Management |April 3-5, 2017
In the age of social media, your customers, partners, and employees represent the ‘voices’ of your business. In this course, you will learn how to manage the many voices and develop a strategy to maximize their positive impact on your brand. You will also participate in interactive sessions to develop social media guidelines and governance specific to your organization.
Corporate Innovation and Entrepreneurship (registration coming soon) |April 25-27, 2017
Innovative corporations are infusing entrepreneurial best practices and culture throughout their organizations. In this course, you will learn how to apply the tools that successful entrepreneurs leverage to develop new products and services that customers demand. You will learn about how to apply lean canvas, customer discovery, and hypothesis development and testing in a corporate environment. This program blends the best concepts from academic thinking with practical, implementable strategies to provide participants with an entrepreneurial philosophy and an immediately ready-to-go toolset. For more info
For more information: 617.353.4248 / email@example.com
Enroll today to take advantage of the 10% early bird discount!