Tuesday 9/30, 9:00 am – 10:00 am EST
Forum: Increasing the Value of Management Education
Professor Xiongwen Lu is Dean of Questrom School of Business, Fudan University, and Founding Director of Chinese Marketing Research Center at Fudan University. Prof. Lu’s teaching and research interests cover marketing in China as an immature market, internet marketing in China, service marketing, corporate reorganization, and change management.
Prof. Lu has been serving as Vice President of Chinese Society for Management Modernization since 2010 and Vice Chairman of China National MBA Education Supervisory Committee since 2008. He also serves as Vice President of ABEST 21 (The Alliance on Business Education and Scholarship for Tomorrow, a 21st Century Organization), Council Member of AAPBS (Association of Asia-Pacific Business Schools), Board Director of Graduate Management Admission Council (GMAC), Member of AACSB Asia-Pacific Advisory Council and EFMD Asia Advisory Board.
Prof. Lu received his PhD in Economics from Fudan University and was a Research Fellow and Visiting Scholar at Tuck School of Business at Dartmouth College, MIT Sloan Questrom School of Business, and the Fisher College of Business at the Ohio State University.